Shaw Tracking Provides Enhanced Speed Data for Increased Safety

MISSISSAUGA, ONTARIO July 13, 2010 - Shaw Tracking, a Shaw Communications Company (TSX: SJR.B and NYSE:SJR), the leader in mobile communications for the Canadian Transportation industry, today announced SpeedGauge and Shaw Tracking have entered into a strategic alliance and patent license that gives customers integrated technology allowing carriers to schedule reports that rate and rank drivers and identify speed limit violations.

Excessive speed is a major factor in 30% of fatal truck accidents and is a leading indicator of other types of poor driver behavior including poor fuel economy and vehicle maintenance costs. As fleets prepare for the implementation of Comprehensive Safety Analysis 2010 (CSA 2010), monitoring and managing speed is an integral part of any safety and compliance program.

SpeedGauge is a simple, straight forward patented driver behavior safety training tool that uses street-level speed limit analysis to identify high-risk driving behavior. The system uses GPS data (location and speed) to identify high risk driving behavior. Specifically, SpeedGauge helps fleet managers identify drivers that habitually drive at excessive speeds on different types of roads.

  • Find drivers that speed through residential neighborhoods
  • Rank drivers tendency to exceed interstate speed limits
  • Measure changes in driver behavior over time
  • Compare drivers performance to the average for the entire fleet
  • SpeedGauge services are available in both English and French

"Our shared vision of providing superior fleet performance information to fleet management will make for a great partnership with Shaw Tracking," said Bob Red, Vice President, SpeedGauge. "Safety and driver behavior are critical factors today and we look forward to working with Shaw Tracking to bring our solutions to market".

"The changes that we have seen in our industry are paramount, the roads are more congested, customers are more demanding and the regulatory issues that are being driven into our industry are increasing every year. Shaw Tracking continues to offer solutions that provide our customers with the data they need to make smart business decisions. We continue to leverage business with innovation," said Mike Ham, Vice President, Shaw Tracking.

About SpeedGauge

Since 2002, SpeedGauge has been building and offering useful applications and services built upon the deep analysis of GPS data streams. These innovative applications and services are designed to improve enterprise efficiency and decision making and are developed in a way that neatly integrates with current IT solutions and management processes.

About Shaw Communications Inc

Shaw Communications Inc. is a diversified communications company whose core business is providing broadband cable television, High-Speed Internet, Digital Phone, telecommunications services (through Shaw Business Solutions) and satellite direct-to-home services (through Shaw Direct). The Company serves 3.4 million customers, including over 1.7 million Internet and 900,000 Digital Phone customers, through a reliable and extensive network, which comprises 625,000 kilometres of fibre. Shaw is traded on the Toronto and New York stock exchanges and is included in the S&P/TSX 60 Index (Symbol: TSX : SJR.B, NYSE : SJR).

About Shaw Tracking

Shaw Tracking, a Shaw Communications company (TSX : SJR.B, NYSE : SJR), offers integrated on-board computing technology and value-add wireless data solutions for the Canadian transportation, mobile workforce and logistics industries. For over 19 years Shaw Tracking has been focused on providing scalable over-the road fleet management business solutions for organizations of all sizes. With over 700 customers and 40,000 vehicles Shaw Tracking has established economic payback and proven results. Additional information about Shaw Tracking is available at www.shawtracking.ca.

For more information, please contact:

Mike Ham
Vice President
Shaw Tracking
Tel: (905) 403-2098
Email: mike.ham@shawtracking.ca

Forward-looking Statements

This news release contains certain forward-looking statements that involve a number of known and unknown risks, uncertainties and other factors that may cause actual results or events to differ materially from those anticipated in our forward-looking statements. Factors that could cause actual results to differ materially include, without limitation, changes in market and competition, technological and competitive developments and potential downturns in economic conditions generally. Therefore, actual outcomes and results may differ materially from those expressed in such forward-looking statements. Furthermore, a forward-looking statement speaks only as of the date on which such statement is made. The Company assumes no obligation to update or revise them to reflect new events or circumstances.

This entry was posted on July 13th, 2010 by jhubbard and is filed under Press Releases.